“Winning awards is an honor and it’s always intriguing to see what new and progressive ideas are being tried by others in our business at shows like the ADDYs,” Brian Scranton, managing director of the Ridgway office, said. “I have a hunch, however, that while this sort of recognition makes our clients happy, too, it’s not what keeps them coming back to GrahamSpencer. Client loyalty is a product of effective work, which is tied to creativity and strong communications strategy. We’re thrilled that our clients value both.”
In 2009, GrahamSpencer opened a Western Colorado office to better serve its Rocky Mountain clients. GrahamSpencer client, George Stranahan, commissioned the firm in 2007 to develop the first ever Phlog, or online photo blog, combining Stranahan’s thoughts and photos into a new medium of artistic expression. After successfully developing (and winning awards for its work on) georgestranahan.com, GrahamSpencer was brought on to develop a brand identity, e-commerce website, and collateral program for another of Stranahan’s ventures: the People’s Press, a community-based publishing group in Woody Creek, Colo.
In addition to georgestranahan.com and the People’s Press, GrahamSpencer has worked with a number of Colorado brands, including Loki Outdoor Apparel, Spyder Activewear, Boulder Gear, and Montanya Rum.
GrahamSpencer’s winning work includes Best of Show for the firm’s creation of the Illinois Route 66 Scenic Byway Website; Best of Media for our Illinois Route 66 Palms Grill Video and Best of Print for the brand identity developed for the The People’s Press.
“Itʼs especially gratifying to be recognized for our Colorado efforts in our first year of operation in the Rocky Mountains,” Scranton said.
For more information on the firm, Scranton can be reached at 970/201-8570 or visit www.grahamspencer.com.
Johan Olofsson Joins Venture Snowboards
SILVERTON – Big mountain legend Johan Olofsson has joined Venture Snowboards as a product tester and will be contributing to product design and development for the freeride and backcountry focused manufacturer.
Initially an accomplished freestyle rider, Swedish-born Olofsson is renowned for being one of the first snowboarders to take freestyle tricks out of the terrain park and into big mountain environments.
In 1996, Olofsson shook the very foundations of snowboarding with his descent of the Cauliflower Chutes in the Standard Films movie TB5.The ride took him down an Alaskan slope of over 40 degrees and 3,000 vertical feet in just 35 seconds, averaging close to 50 miles per hour. This feat landed him in the 1996 Guinness Book of World Records and solidified his status as a living legend of big mountain snowboarding.
Olofsson's involvement with Venture began last spring when the company sent him a splitboard while filming in Glacier Bay National Park for the Teton Gravity Research movie Deeper. After riding Venture's Storm splitboard in some of Alaska's most remote and inaccessible terrain, Olofsson was impressed.
“I like the solid feel of Venture boards and the first try at riding the Storm was a blast,” he says. “The rockered shape and snappy turns make it a fun freeride board. You can slash and throw the tail around in all kinds of places. I like to have fun on my board and this one helps.”
The primary role Olofsson will play with Venture will be to influence product design and development.
“I'm super stoked to have Johan riding our boards and am looking forward to working with him on continuing to improve our designs,” says Klemens Branner, Venture's founder and co-owner. “It's going to be amazing to have one of the world's most accomplished freeriders collaborating with us.”
Olofsson is also excited about the opportunity, especially in regard to developing splitboards. “I'm always looking into projects that will progress the sport, in this case freeride boards which are getting to be a rare breed in the industry,” Olofsson says. “The split theory speaks for itself. Working on this level with Venture makes it possible to create and shape boards quickly, and I hope to get some good shapes out there for you all.”
Founded in 1999 by the husband and wife team of Klemens and Lisa Branner, Venture handcrafts premium quality freeride boards and splitboards from scratch in Silverton, Colorado using sustainably harvested woods and wind power. Learn more about the company at venturesnowboards.com.